90 Day Sales is a training program targeted at sales personnel, the redesign encompassed all 5 of their existing workbooks. The original design was black and white and contained no images and provided blank space rather than lined areas for writing. For the new workbooks, a bright complimentary color palette was added to the brands established rust/grey color scheme. The organization of the content was also tweaked to put each new day on the right hand side of the book with additional writing space added throughout. 5 individually bound books were condensed into 3 to reduce production cost and simplify the user experience. Simple graphics were added throughout to add interest to the walls of text and give the read visual clues to chapter breaks, writing exercises, quotes and tips.